In a city bristling with pride as it celebrates the 25th anniversary of the Los Angeles Civil Unrest of 1992 with wall to wall media coverage, TV specials and street fairs, City and community leaders turned to Tom to rebrand the Civil Unrest euphemism. Those with a long memory will recall that the event was always called Civil Unrest and the R word was never spoken.
Due to Tom’s efforts all the recent coverage now uses the re-branded title Riots of 1992.
Tom opined if 6 days of unrest, 13,500 Guard and Soldiers deployed, 53 deaths, 2,283 injuries, 16,000 reported crimes, 7,000 fires and over $1 Billion in property damage doesn’t earn the riot moniker what does?
Congratulations Los Angeles, You got the Big R. You earned it.